Conversion Tracking Checklist: Stop Letting Your Ads Lie to You

Conversion Tracking Checklist: Stop Letting Your Ads Lie to You Conversion tracking checklist. Three words that can save you a shocking amount of money. Because here’s the problem: your marketing dashboard might look like a party… while your sales pipeline looks like a ghost town. If that’s happening, you don’t need “new creative” or “more … Read more

AI Paid Ads vs Agency Management: What Automation Gets Right (and What It Misses)

Agency vs AI Tools Series — Part 3 of 6 If you’re a business owner running ads (or thinking about it), you’ve probably heard some version of: “Don’t hire a PPC agency. AI can manage Google Ads and Meta Ads for you now.” Here’s the truth: AI paid ads are real—and they’re powerful. Google and … Read more