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Digital Channel Strategy: Stop Trying to “Do All the Channels”

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Digital channel strategy. Let’s start with the truth nobody wants to say out loud: If your “strategy” is to post on every platform and hope something works… that’s not a strategy. That’s a cry for help with a content calendar. And listen, I get it. You’re a business owner. You’re busy. You’re trying to grow. … Read more

Can AI Create a Marketing Strategy Like a Marketing Agency?

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Agency vs AI Tools Series — Part 2 of 6 You can open any AI marketing tool today and ask a simple question: “Build me a marketing strategy.” In seconds, you’ll get something that looks impressive—channels, content ideas, ad suggestions, maybe a calendar, maybe even a budget split. But here’s what business owners learn the … Read more